ClubApp appoints Henman Communications to launch new instant live scoring football app

ClubApp appoints Henman Communications to launch new instant live scoring football app 1024 535 Henman Communications

ClubApp, the new non-league instant live scoring football app, have appointed London based sports PR and sponsorship activation agency Henman Communications, to manage their PR and sponsorship activation in the UK.

ClubApp is a Live Scoring web based application designed to serve the needs of amateur sports teams, clubs and organisations. ClubApp provides a platform for instant live scoring, game developments and information direct to your smartphone, tablet, laptop or PC.

By targeting the lower leagues of sport, ClubApp has enabled fans to easily keep up-to-date with their favourite teams who traditionally receive little to no exposure on match-days through the media. Less than two years after ClubApp went live, the official website has had over six million views with over 89% unique users returning from 152 countries.

Richard Henman, CEO of Henman Communications said: “I am very excited that ClubApp has appointed Henman Communications to handle their PR in the UK. We have previous PR experience launching mobile apps in football and have strong sports and lifestyle experience combined with a huge passion for football! ClubApp is a fantastic new communications platform allowing football and sports fans to follow match events and live scores from anywhere in the world.”

Greg Coleman, Co-Founder and Head of Product at ClubApp commented: “We have been talking to Henman Communications since last year and were really impressed by their reputation and previous creative PR campaigns for leading sports brands in the UK. They are well connected and have previous experience in the mobile, technology and football sector. We are looking forward to working with the team and building our ClubApp brand across social and digital channels, though players, non-league clubs and wider influencer endorsement as well.”

The PR brief includes press office engagement with key football bloggers leveraging ClubApp’s recent official partnership of the Football Blogging Awards in Manchester on Thursday 19th November. Henman Communications will also be working alongside MasterCard, ClubApps strategic partner and engaging with non-league clubs, former international players and other influencers by creating unique content to share across social and digital channels.

Club followers can easily follow match events and Live Scores by using the ClubApp from anywhere and never miss a game again! Designated “admin” for Club Team adds updates using ClubApp and this is automatically broadcasted to anyone following on the ClubApp, on ClubAppTV and easy quick post function for Twitter. ClubApp is customized with your club crest therefore followers can always quickly identify their team.

ClubApp have also recently secured funding as part of their development program in partnership with MasterCard’s Start Path, and working with MasterCard on a pilot program that integrates Qkr, MasterCard’s mobile payment technology.

ClubApp are championing the grassroots game aiming to improve its structures, administration, and participation and funding by empowering clubs to raise their profile and grow their audience. The simple easy to use platform allows instant communication from the club to fans therefore creating a network for users to track their performance, follow their friends and interact with their clubs.

To download ClubApp go to: http://ClubApp.co.uk

Further info view : Verified Twitter / Facebook

To see recent media coverage go to:     Joe.ie – http://tinyurl.com/nksam7b   /

Goos-3D – http://tinyurl.com/qxde4ez